Contact Ruck Ltd | 01606 550961

About us

Ruck offers a full range of services from site survey to installation; and everything in between.

We believe in continuous improvement and constantly look for ways to add value to and extend the service we offer to our clients.

We specialise in co-ordinated nationwide roll outs.


Our History

Ruck ltd was established in 1999 by Dennis Cookson. Dennis wanted to provide a service that improved  the poor quality service levels he had previously experienced.

He worked for a large food manufacturer and witnessed several years of implementing point of purchase display material inefficiently and saw an opportunity for change. That’s when Ruck was formed, a way to improve the delivery of POS items onto the shop floor & 20 years later we are still going strong.

Within one year of trading the business won contracts supplying into all the major supermarkets and proved how a high quality, low cost solution could be delivered consistently within the industry.

Our vision is to offer a cost effective installation service whilst still maintaining quality service levels.


Meet the team

Dennis Cookson | Managing Director

Dennis Cookson

Managing Director

Mike Booth | Director

Mike Booth


Laura J Hall | Business Development Manager

Laura J Hall

Business Development Manager

Julie Bostock | Operations Manager

Julie Bostock

Operations Manager

Linda Cronin | POS Installation Manager

Linda Cronin

POS Installation Manager

Bill Donnelly | Installation Coordinator

Bill Donnelly

Installation Coordinator

Theresa Marsh | Storage & Distribution Support

Theresa Marsh

Storage & Distribution Support

Tracie Latham | POS Support

Tracie Latham

POS Support

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Latest News

New Business Development Manager

Laura has today left Ruck and a new business development manager will be joining us shortly.  In the meantime, any queries or requests are to be sent to Julie Bostock, Linda Cronin or Mike Booth

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Case Studies

Updating metal fridge fins and retail bay headers in W H Smith Stores

Water way to make a splash 😉 Our skilled installation team have been out on the road, across the UK updating fridges with this refreshing Smartwater signage at MOTO services. Made by HL Display-UK. Great impact in an area where standing out is key! What a … Continue reading

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International Powered Access Federation (IPAF) CSCS - Construction Skills Certification Scheme Pasma stamp of approval